by bertbaby | Jul 18, 2011 | Book Reviews
In the past the book advertising activities ranged from traditional print display ads, direct mail and email campaigns to online pay per click ads. These kinds of book advertising activities were expensive, so much so only the publishers could afford these...
by bertbaby | Jul 14, 2011 | Book Reviews
Does a new publishing book marketing model really exist or is it still a work in progress? During the past decade all authors have gone through the frustrating efforts of trying to solicit a dialog with a publisher or agent. Notice I said dialog, never mind...
by bertbaby | Apr 26, 2011 | Book Reviews
Problem: The age old pro blem for authors is that they finally get their book published and then they end up having it sit somewhere, either at the book store in the dollar bin or in their garage if they self-published. Publishers only promote commodity...
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